Communications is becoming increasingly complex and competitive. In order to stay ahead of the game, regular training and updating of knowledge and skills is essential. To this end Cicada has formed a specialist training and development division which is aimed at raising standards in the public relations profession.

Di Burton FCIPR FCIPD holds a postgraduate teaching qualification and is a CIPR Approved Trainer. AT status recognises professional and reliable trainers and acts as a quality assurance. Di tutors at board level and to those with managerial responsibility across a wide range of subjects. 

Her specialisms include managing teams, internal communications, psychology and PR, PR strategy, organisational culture and assertiveness. Di has advised the Association of Police Press Officers, Castle Cement, the MoD, DLO, the NHS, the CIPR and Reuters.

If you think training is expensive - try ignorance!

Contact: di@cicada-comms.com

Read our case study

"I attended the Managing a PR Team course last November and I just wanted to say thank you. Attending the course was a huge catalyst for me and it gave me great confidence in managing both clients and colleagues. I recently got a promotion and I know that attending the course played a big part in this. The skills I learned were invaluable and it really made a difference to my attitude and self-belief."
Rhiannon Jones, Seal Communications, "Managing a PR Team", November 2007

"The workshop leader was fantastic - she had numerous examples and explained the issues very well. She also involved all the delegates and kept us interested throughout."
CIPR Workshop "Internal Communications", April 2007

"Di Burton has a deep understanding not only of how PR works as a business, but also how people work in a team."
CIPR Workshop "Managing A PR Team", April 2007

"Excellent leader, very engaging, knowledgeable and passionate."
CIPR Workshop " Internal Communications", April 2007

"The success of our postgraduate programmes is a testimony to all her hard work and her generosity in sharing her contacts and her experience with us."
Dr M J Coughlan, Principal, Trinity & All Saints, University of Leeds, 2005

"Di is fantastic, very clear and easy to understand, kept my attention for whole workshop."
Tom Rutherford, Telewest, CIPR Workshop "Fundamentals of PR Strategy", September 2005