Cicada has a long-standing partnership with the Institute of Directors (IoD).

The IoD is a thriving membership community for directors in the UK and beyond, where you make connections, develop your skills and benefit from an influential lobbying voice.

We started out by supporting the IoD’s Yorkshire team with media relations, web content and event management services.

Our contract was extended to cover the North East and the Midlands.

Today, we provide a wide range of PR and marketing services to all IoD regions and branches in England.

Working closely with branch managers and chairs, along with the IoD’s central management team, we provide media relations and content that engages members, attracts new ones and positions the Institute as the number one community for directors.

We pride ourselves on our quick turnaround, often to challenging deadlines, and regularly receive glowing feedback from staff, chairs and members.

Our media relations work includes press releases, sourcing comment opportunities and drafting thought leadership articles. We achieve media coverage in newspapers, business magazines and websites across the length and breadth of the country.

We stay on top of the business news agenda so that we can spot opportunities and prepare content that is authoritative and timely.

Our work also includes written content for events, email communications to members and speeches.
When the IoD required interim support for its national press office, we stepped up to provide a highly professional, responsive service for national and international media.

We take care to ensure all our work is accurate and on brand. We are a reliable, trusted partner that understands the IoD inside-out along with the issues and challenges facing members.

And we are always on hand to provide friendly advice, cast our expert eye over something or even chair IoD events in person.

Our current partnership has now extended to more than seven years.